Week 2
The chapter begins by telling the history of a poet who began to experiment with breaking conventions by arranging text on a page not based on symmetry but in relation to sound. The book says that he said "the white space was like silence." Which I think is a very intuitive and important thing to remember while designing. I also think it is amazing that it was a poet, an artist that connects words and rhythms, that experimented with this. Also, it is how we consume most poetry today.
Scottish Poetry Library. (n.d.). Retrieved January 22, 2020, from http://www.emily-isles.com/scottish-poetry-library
The futurist movement's interrogation of text's relationship with art and space on the page has never resonated with me in the way that it is now that I am taking a semiotics class. The way in which the textbook describes a child-like attitude inherent in futurism really makes sense as once you begin to break down the symbols we use to communicate you get to a lot of themes in contemporary photography and art in general. Seeing how that expanded from text into other forms of art it is easier to translate some of the ideas I think.
Pollack, M. (2014, February 26). 'Italian Futurism, 1909–1944: Reconstructing the Universe' at the Guggenheim Museum. Retrieved January 22, 2020, from https://observer.com/2014/02/italian-futurism-1909-1944-reconstructing-the-universe-at-the-guggenheim-museum/
The part of the portion of the textbook that goes on to discuss poster design in Soviet Russia that I found memorable was the use of color to reference different clothing that represented people, like red for worker's shirts and black for priests and capitalist's fabric of the clothes they would wear. This reference to fashion makes me rethink a lot of what I struggle with with fashion as an art form, but the reminder that it can be used to identify people as well as distort observation is important here I think. Also that color can represent people and the fibers of their clothes. It is a much more palpable way of seeing design to me.



Terrific comments, "the white space was like silence" is really important.
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