Karin Buffie - Blog Post 4
Rand, P. (1938). Direction [Magazine cover]. Retrieved from http://www.paulrand.design/work/Direction-Magazine.html on February 5th 2020
Recently, I have been very fascinated by collage work, and how putting images together with shapes can create a greater picture or design. Paul Rand’s work for his magazines is very interesting to me, because he used collages to help design his spreads. This cover is interesting to me because the human body is cut up and different limbs are placed all over the page, yet it feels fun and simple.
Brodovitch,
A. (1935). Harper's
Bazaar [Editorial two-page spread]. Retrieved from
http://www.designishistory.com/1940/alexey-brodovitch/ on February 5th 2020
In class last
week and also in the textbook reading, Alexey Brodovitch’s typography layouts
and magazine designs for Harper’s Bazaar
have really caught my attention. I really love when type gets used in creative
layouts and designs, something that makes reading more fun and interactive.
This photo is another page spread from his many layouts, but I love the slanted
alignment and how it matches the photo on the left. Not only that, the heading
and subheading font sizes work nicely in proportion to the body text.
Matter, H. Bertoia Chair [Advertisement] Retrieved from
Herbert Matter’s work for Knoll Furniture was talked about a lot in this reading. I like this
designs because I like how he thought about shape and form. I researched some
more of his work and I found this ad for this chair and I at first thought that
each color was just a random splotch. I then noticed that the splotches were
actually birds eye views of the chairs. The color and balanced layout was what initially
caught my attention, but as I looked closer at it I noticed more. I find that
it can be a challenge as a designer to keep the focus there and to keep people engaged
so they can’t stop looking, but Matter did a great job of keeping his work
exciting.



I really resonate with the collage idea and its effectiveness in creating a whole image or simply establishing a feel for the magazine/piece. Paul Rand has done some incredible things for design and his work is really impressive.
ReplyDeleteI like your first example because it is interesting how Rand turns the man into separate shapes to illustrate a lighter tone. Your third example is interesting because I thought that the colors were splotches at a first glance as well. The image is colorful and symmetrical. The grid pattern adds a more mathematical and geometric feel.
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