Karin Buffie - Blog Post 4


Rand, P. (1938). Direction [Magazine cover]. Retrieved from http://www.paulrand.design/work/Direction-Magazine.html on February 5th  2020

Recently, I have been very fascinated by collage work, and how putting images together with shapes can create a greater picture or design. Paul Rand’s work for his magazines is very interesting to me, because he used collages to help design his spreads. This cover is interesting to me because the human body is cut up and different limbs are placed all over the page, yet it feels fun and simple.




Brodovitch, A. (1935). Harper's Bazaar [Editorial two-page spread]. Retrieved from

In class last week and also in the textbook reading, Alexey Brodovitch’s typography layouts and magazine designs for Harper’s Bazaar have really caught my attention. I really love when type gets used in creative layouts and designs, something that makes reading more fun and interactive. This photo is another page spread from his many layouts, but I love the slanted alignment and how it matches the photo on the left. Not only that, the heading and subheading font sizes work nicely in proportion to the body text.




Matter, H. Bertoia Chair [Advertisement] Retrieved from

Herbert Matter’s work for Knoll Furniture was talked about a lot in this reading. I like this designs because I like how he thought about shape and form. I researched some more of his work and I found this ad for this chair and I at first thought that each color was just a random splotch. I then noticed that the splotches were actually birds eye views of the chairs. The color and balanced layout was what initially caught my attention, but as I looked closer at it I noticed more. I find that it can be a challenge as a designer to keep the focus there and to keep people engaged so they can’t stop looking, but Matter did a great job of keeping his work exciting.

Comments

  1. I really resonate with the collage idea and its effectiveness in creating a whole image or simply establishing a feel for the magazine/piece. Paul Rand has done some incredible things for design and his work is really impressive.

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  2. I like your first example because it is interesting how Rand turns the man into separate shapes to illustrate a lighter tone. Your third example is interesting because I thought that the colors were splotches at a first glance as well. The image is colorful and symmetrical. The grid pattern adds a more mathematical and geometric feel.

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