The video we watched with the photographer Stern who held the glass up to the building was nice because it is really helpful to me to learn how other people work and get inspiration, especially from observation and thinking about the way cameras work. One thing I do not like so much about today's lecture is that although I think the message form the TED talk we watched is very valuable and she is a great speaker and interesting person, I have seen it shown a number of times in other classes throughout my schooling.
During the lecture, I enjoyed the discussion of empathy in design. The power that even just a font has to spark an emotion is very interesting. Imagery, type, and color can be used and combined to make the viewer feel a certain way in order to make the design more effective in its purpose. The most well-done piece of graphic design will evoke the same feeling as the message it's trying to get across. As we saw, for example, in the poster of the Obama quote, the message didn't match the feeling, therefore the poster wasn't effective.
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